EConsultancy has a nice post about branding and online lead generation. They discuss whether a “branded” campaign is advantageous or not, and how in some cases your brand might actually “hold you back”. Go check out the post, and then let me know your thoughts. I can see both sides of the argument here…
Sorry this site was down for a while… its hosted via WordPress.com and the domain mapping expired. Long story short, I had issues recalling my login info and so just set it up again as a new site.
Anyhow, we’re looking to pick this blog back up and have some intelligent discussions about online lead generation. What are the hot topics in this space, in your opinion? How do co-reg leads perform? What about search-driven leads? SEO vs. PPC? Affiliate programs? Share your thoughts and we’ll dive on in.
